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Competitive Marketing Program: How to Increase Market Traffic to Your Firm

This seminar will help you create a winning marketing strategy to serve the steady to increasing current demand for your products and services as well as developing future demand. You will learn to scan regional and global trends and how to develop short to long-term strategic marketing solutions to adapt to these trends.

Seminar Title : Competitive Marketing Program

Venue

Rm 204 Languages Internationale Bldg, 926 Arnaiz Ave. (formerly Pasay Road), Makati City

Methodology

Live-Facilitation with visual presentation, Activity-Based Learning Workshops, Team Based Games

COMPETITIVE MARKETING 101

A Market Development Program

Technology did not only change people’s lives but also had influenced how products and services are bought and sold. Some organizations had lost their passion to push their products and/or services in exchange for survival.

Therefore, how can we create a steady to increasing demand for our products and services as well as developing future demands?

This seminar workshop will assist participants develop short to long-term strategic marketing solutions to flourish from a decreasing demand and at a parallel point develop a strong industry to engulf these products or services. This move, over the long term ensures growth of both means.

Learning Seeds

  • Market Analysis
    • Your Industry Situation
    • The Challenges
    • Implications
    • Trend Analysis
  • Winning Back Your Customers
    • Revisiting High- Performance Organization
    • Reviewing The Key Result Areas
    • Defending Your Market-Share
    • Mind-Set Migration
    • Quality And Service Focused
  • Defining Your Customers
  • Competitors
  • Industry Analysis
  • Differentiation And Differentiation Strategies
  • Understanding Marketing
  • The Planning Process
  • Target Market
  • Market Research Cost Analysis
  • Building Strategic Alliances
  • Your Personal Persuasion Strategy Design
    • Reviewing The Sales Process
    • Negotiation Basics
    • Persuasive Proposal Making
  • Integration

This program is also available in in-house, tailor fitted formats, to address your specific concerns.

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